Age-Appropriate Skincare for Kids

With beauty influencer content dominating TikTok feeds, impressionable youngsters continue to be enthralled with wanting to try the latest beauty products, but don’t realize the negative impact it can have on their skin (and their psyche).

To provide children dabbling in beauty and personal care a safe space to test the waters, kid-centric brands are emerging to fill the white space by focusing on age-embracement.

Speakers will discuss ingredient safety, brand ethos and claims, and share insights about the Gen Alpha market.